UX writing
In-app modal
Pops up when a user is actively using the app to encourage adding seasonal offers.
Showcase header
Header that rotates as users keep the app open. This particular header features helpful How To content.
App store copy
I work closely with the product team to ensure App Store and Google Play copy is clear, concise and on-brand.
Off-boarding message
What a user sees when they decide to end their membership. Designed to delight even in
Push notification
This specific push resulted in a 48% increase in redeemed offers compared to benchmarks.
Toolip copy
Designed to surprise and delight users while also pointing them in the right direction to find what they need after an app update.
Persistent settings message
Designed to increase the number of users who update their settings to help increase their earning potential and ensure they receive all marketing communications.